Property Management Poster Concept
Upholding the brand standards to improve brand recognition.
Background and goals
Elevators in a Toronto office building were scheduled to undergo modernization, and the property manager asked for a corporate poster that would communicate that. “Destination Dispatch” is a new system that redefines the traditional way of calling elevators just by pressing a button on the wall.
Being a system that most of the tenants were new to, it was essential to present a visual of the new kiosk interface. The actual design of the kiosk has not been determined yet, therefore this had to be noted somewhere on the poster. Corporate colours Twilight Blue and Sunrise Yellow made the design look on brand.